When it comes to customer retention and engagement, ZAP has become a key player in the industry, not just by providing top-notch loyalty solutions, but also by fostering strong partnerships with merchants. This collaborative approach has propelled both ZAP and its partner merchants toward success. Here’s a closer look at how ZAP has grown alongside its partner merchants (so far).
Collaborative Growth
ZAP celebrates its growth and success in seeing partners thrive and their customers satisfied. By working closely with these businesses, ZAP creates customized loyalty solutions that address specific needs and customer expectations. This tailored approach ensures that the programs and platforms aren’t just effective, but are also aligned with the brand’s identity and goals.
Here are some of the stories of our partner merchants who have found success with ZAP:
1. Chatime Philippines
Chatime Philippines wanted to increase the number of customers taking advantage of its loyalty card, but they also needed a system that was easier to manage. Once ZAP integrated a mobile number-based loyalty program into their POS, Chatime’s loyalty card usage went up to 80%, and it was recognized for this improvement among its international partners.
2. Kamiseta Skin Clinic
During the pandemic, several business operations, especially those that required face-to-face interactions, were impacted by the health guidelines and restrictions. Navigating the market post-pandemic also proved to be a challenge for businesses, like Kamiseta Skin Clinic. As they thought about how to rebuild their consumer base, ZAP Loyalty was the solution.
A ZAP Loyalty Program was seamlessly integrated into their current operations in just two weeks with the documents, setup, installation, and training expertly led by ZAP. Through this, Kamiseta Skin was able to achieve its goals with the program, including: (1) a nearly-200% improvement in loyalty transaction amounts, (2) a 38% increase on average in member transactions, (3) almost 50% increase in new membership sign-ups.
3. Nature Republic
After 10 years of being a well-loved brand, Nature Republic wanted to shake things up and excite its customers once again, but it needed a way to get to know its customers first, which is where ZAP came in. With this collaboration, a customized loyalty program with an easily accessible customer database—and an additional suite of features—was created for Nature Republic. The data gathered from its customers then became the basis for effective promotions and communications. The new system gave a competitive advantage as it allowed Nature Republic to cultivate a more meaningful and personal relationship with its customers and inspired loyalty.
4. PTT Group
The PTT Group was looking to further expand its reach into Southeast Asia and it had its sights set on conquering the Philippine market. But, PTT Group had to introduce itself first. With all the well-established competitors, the PTT Group needed to strengthen its brand awareness first, which ZAP was able to help with.
Once ZAP created a loyalty program for the PTT Group, branches saw a 200% surge in customer visits and a 65,754% increase in redeemed points after just two months. The program also gave the PTT Group a live view of each branch’s performance, so it could monitor all of its operations at once. PTT Group left its mark in Thailand and is well on its way to doing the same in the Philippines.
5. LEGO
LEGO has long established itself as a leader in the toy industry, but this hasn’t stopped it from continuously innovating products and consumer experiences. To help it keep up in this digital age, LEGO was looking for a way to boost customer retention and attract even more new customers.
ZAP’s loyalty program was the cost-effective solution to achieving both of these goals. Customers enjoyed the perks that came with their LEGO membership, which brought about a 3,691% increase in visits, a 2,310% increase in membership sign-ups, and a 3,280% increase in member transactions. LEGO was able to solidify its customer relationships, while improving revenue; it was a win-win!
Create a customized program with ZAP today and watch your business grow. You’ll be able to streamline operations, establish a loyal customer base, and achieve your all business goals in a ZAP.
